This is the product I am redesigning. For as long as I know the product design has been the same. It was basically designed for moms to place in children lunch boxes for school. I plan on making it more modern and making it more eye catching for moms.
Here is a link that show lance product and ingredients.
http://www.lance.com/products/sandwich-crackers/cheese-whole-grain
Lets take it back...This is the first lance cracker. It first came out in the 1915's.
1954 — The first Lance vending machine.
Here are some pictures I took at walmart to show the location of the product I'm redesigning and its competitors:
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